RUBINA’S RADAR: PPE FUNDRAISER FOR MUMBAI’S MEDIA PERSONNEL ON THE CORONAVIRUS FRONT LINES

A conversation with a photographer friend of mine on Coronavirus news duty every single day since March 2020, impelled me into thinking about the health risks our Indian media was being exposed to, whilst I stayed safely at home, in quarantine and the lockdown, on government orders. I often wondered how they’d power through the weeks, and now months of the reportage on the pandemic everyday, which seemed endless then, and continues unabated with its relentless savagery on humans. Everyone’s lauding the first responders and medical teams, the police, the hygienists and the cleaners, and very rightly so, but nobody seems to be taking cognisance of the indispensable and crucial work photographers, videographers and journalists are doing on the ground, outside. They’re the people bringing in the news and visuals of the virus every day, and the heart-wrenching devastation and strife it’s inflicting on humans across the world. By going out and reporting from containment and red zones, they’re risking their own lives, and livelihoods, in an extremely uncertain and broken economy and that is saying something. Everything we know about the virus, right from the whats and the hows to the vaccine developments and trials, is through the eyes and lenses of the media as everyone’s in lockdown and quarantined at home. Even as some parts of the world are opening up ever so cautiously after months of isolation and physical distancing of late, their work carries on. It is their photographs and stories that tell us what the new world looks like, how human behaviour has changed and will continue to evolve in the years to come.

On April 20th, 2020, when I heard that 53 press personnel in Mumbai had tested positive for the Coronavirus, and were incapacitated and hospitalised, I just knew I had to do something about protecting them on duty as staying safe at home or working from home wasn’t an option for them. I couldn’t bear the thought of people I know and have worked with going out to work, risking their all for their jobs, without any protection from the virus.

On April 23rd, 2020, I spearheaded a fundraiser by reaching out to my network for contributions as a collective, humane responsibility to purchase Personal Protection Equipment (PPE) as a preventive measure for Mumbai’s news photographers and media personnel covering the Corona crisis on the front lines, to shield them. I am ever so thankful to the people – from all walks of life in India – that responded promptly and empathetically towards the fundraiser with their fiscal largesse like industrialist Ness Wadia, businesswoman Natasha Poonawalla (Executive Director, Serum Institute of India, Pune), filmmaker Karan Johar (Dharma Productions), actor Amrita Arora, film costumer Ana Singh, businesswoman Eesha Sukhi and jeweller Siddharth Kasliwal (Director, The Gem Palace, Jaipur). Since then, the fundraiser has received contributions from jeweller Queenie SinghShalini Passi and filmmaker Gaurav Chawla, enabling the purchase of safety eyewear too for the media.

It is because of the financial support of these very people that the PPE’s reached Mumbai on May 5th, 2020 and were distributed to the media personnel from May 6th onwards. These PPE’s are certified by SITRA – South India Textile Research Association, Coimbatore for fabric and garment – and are for one-wear only. I feel the kindness of all the contributors needs to be highlighted and celebrated, and not go unnoticed as anonymous benefactors, because talking about them will go on to inspire many others to come forward in this crisis to help each other in our country. Every contributor has stepped up as a humanitarian to help our media community, and that is reason enough to laud any helping hand. All of them have made this little fundraiser of mine a bigger success that I ever envisaged it to be and the media community are ever so grateful for their kindness. The PPE’s and safety eyewear bought with the funds raised so far have been distributed to the Mumbai media personnel and I am in the midst of ordering more PPE’s from the second round of funding that has come around. I intend to keep raising funds to provide the PPE’s for as long as they are needed during the Corona crisis.

The PPE fundraiser has been chronicled in the Mumbai Mirror (07.05.2020 edition) and the kindness of the contributors has been sincerely appreciated. The PPE initiative was featured in the Urdu press and online, and I am grateful for people supporting the fundraiser. Encouraging words and tall praise from people I love and admire across the world has raised me up, gladdened my heart (which is rather dire nowadays!) and fuelled me to strive and do even more!

SHOBHAA DE: Rubina’ s spontaneous gesture to mobilise support and order the best quality PPE suits for media colleagues risking their lives to cover the pandemic, must be acknowledged as a gesture that led to many others following her example.

JACKIE SHROFF: The media has always been there on the forefront, come what may. The fourth estate are a brave lot and will have my respect, always. And, you keep shining Rubina!

FERN MALLIS: Rubina Khan is a Covid19 hero… as a photojournalist, she watched her colleagues out in the streets and in the trenches covering the story of this ungodly pandemic and no one had their backs… they put themselves in danger to keep us all informed. Her initiative to secure funds and thereby supply this vital press corp with all the necessary PPE’s was so smart, compassionate and right on. It’s now in its second round of providing more. Thank you Rubina from the epicenter of Coronavirus in New York City.

ANA SINGH: The press has always celebrated my work and my milestones and in this particularly grave time, I feel God chose me to give back to them and I feel grateful for the opportunity. When Rubina spoke to me about the PPE fundraiser, being a journalist and photographer herself, I got a sense of what the media personnel on the field were possibly going through and what it must feel like for them, and their families at home to work outdoors. Rubina’s empathy and concern for her colleagues made this fundraiser a success and she’s leading by example of how to get things done, even when you’re not out there on the field, without being self-serving.

ELEANOR COOKSEY: I am very proud to count Rubina as a long standing family friend. Her recent PPE fundraiser activity is testament to her diverse and unique skills; her thoughtfulness (it is too easy to forget about all those affected in different ways), her resourcefulness and her determination. Here in the UK, there have been endless discussions about how to secure adequate PPE’s with endless delays and excuses. This initiative was conceived and achieved so quickly – the funds raised and the PPE’s reaching the people who needed it in two weeks. A rare positive story amid all this fear and uncertainty.

PARRIS FOTIAS: During these surreal times where we are being constantly bombarded with fake news stories, we are more reliant than ever on responsible journalism bringing us the real facts. Yet no one really thought about the media and their fate during this pandemic. I commend Rubina for her foresight and determination to help protect her colleagues out on the front lines in Mumbai. We are all in this together so much thanks to you Rubina and your PPE fundraising efforts from Australia.

UPDATE: JUNE 2020
Ness Wadia has contributed generously towards the second round of funding end May and fashion designer Manish Malhotra and Delna Poonawalla in early June.

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2020

RUBINA’S RADAR | INDUSTRIALIST NESS WADIA AT THE CN WADIA GOLD CUP 2020 RACE DAY

One of the most beautiful, earth-to-sky open spaces in Mumbai is the Royal Western India Turf Club’s racecourse at Mahalaxmi. The RWITC is one of the oldest and most well-known horse racing clubs in India. The landscape and architectural style of the oval-shaped 2400-metre Mahalaxmi race track is inspired by the Flemington Racecourse by the Maribyrnong River in Melbourne, Victoria (Australia). Flemington hosts Australia’s most famous thoroughbred horse race, the Melbourne Cup, the richest two-mile handicap in the world and one of the richest turf races, on the first Tuesday of November every year. The first race was held on its grounds in 1861.
gettyimages-1208482066-2048x2048The Mahalaxmi race track’s elite equestrian play has witnessed regal heads of state like Queen Elizabeth II of England attending its racing calendar in 1961, as also the Shah of Iran and the King of Saudi Arabia. The Mahalaxmi racecourse is of the essence in the architectural narrative of Mumbai, and the equestrian legacy of India. Founded in 1800 by Sir Charles Forbes, G. Hall, A. Campbell and P. Haddow as the Bombay Turf Club in the Byculla Club Grounds, it went on to being renamed the Western India Turf Club in 1864. But it was only when philanthropist and industrialist Sir Cusrow Nowrosjee Wadia donated 225 acres of land to the Western India Turf Club in 1878 and advanced an interest-free loan to the club to build the racecourse and grandstands, that it was built under the direction of Major J E Hughes, and horse racing shifted to its current and permanent home in Mahalaxmi in 1883. HRH King George V, the then Emperor of India, allowed the club to add the prefix ‘Royal’ to its name in 1935.

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Industrialist Ness Wadia at the CN Wadia Gold Cup 2020 Race Day on March 08, 2020 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

March 8, 2020 saw industrialist Ness Wadia in attendance, with his nephew Jah and niece Ella, at the 76th edition of the CN Wadia Gold Cup. The CN Wadia Gold Cup is held every year at the racecourse in Sir Cusrow Nowrosjee Wadia’s honour for his largesse and equestrian patronage. Sir Cusrow was born to Nowrosjee Nusserwanjee Wadia (August 30, 1849 – December 19, 1899) who’d established the Bombay Dyeing & Manufacturing Co. for textiles in 1879. Nowrosjee was awarded the honour of Champion of the Indian Empire (CIE) by the British government in 1889 for his business strengths and extensive socio-economic philanthropy and his wife, Bai Jerbai Wadia, built baugs or housing colonies in Mumbai between 1908 and 1956 on more than 35 acres of land for lower income groups in the city. Inspired by their parents, both Cusrow and Ness, the sons of Nowrosjee and Bai Jerbai, built the Nowrosjee Wadia Maternity Hospital and the Bai Jerbai Wadia Hospital for Women and Children in their memory and continued the philanthropic legacy they’d inherited till they were alive.

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Zavaray Poonawalla, Chairman of the Royal Western India Turf Club (RWITC) with industrialist Ness Wadia and his niece, Ella Wadia at the CN Wadia Gold Cup 2020 Race Day on March 08, 2020 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Mr Zavaray Poonawalla, Chairman, Royal Western India Turf Club (RWITC) lauded Wadia’s philanthropic pursuits and thanked him profusely for his family’s continued patronage of the racecourse. Poonawalla also honoured him with a commemorative trophy to mark the occasion. The CN Wadia Gold Cup 2020 (Gr. 2) was won by seven-year-old Vulcan, ridden by A. Sandesh, who also won three other races on the day.  

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Industrialist Ness Wadia with young survivors of cardiac ailments treated by the Bai Jerbai Wadia Hospital for Children, at the CN Wadia Gold Cup 2020 Race Day at the Royal Western India Turf Club (RWITC) on March 08, 2020 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

After the race, children afflicted by heart ailments, who have been successfully treated by the Bai Jerbai Wadia Hospital for Children, performed a little song and dance routine in the paddock – a heartening moment for all. The little kids looked healthy and happy, and cheerfully posed for pictures in the warm, afternoon sun.

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Ella Wadia, Ness Wadia and Jah Wadia at the CN Wadia Gold Cup 2020 Race Day on March 08, 2020 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

The CN Wadia Gold Cup is supported by the Wadia Group and their companies – Britannia Industries Ltd, Bombay Dyeing & Manufacturing Co, GoAir, Bombay Realty, Bombay Burmah Trading Company Ltd, National Peroxide Ltd, and the Wadia Hospitals.

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Industrialist Ness Wadia at the CN Wadia Gold Cup 2020 Race Day on March 08, 2020 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

“It is a moment of pride for me to represent the Wadia Group on this special occasion to commemorate the immense contributions made by Sir Cusrow Nowrosjee Wadia, not only as a successful businessman, but as a custodian of the legacy of philanthropy his parents left him. A keen horseracing enthusiast, Sir C N Wadia was instrumental in giving Mumbai it’s first and only world-class racecourse, which is one of Mumbai’s greatest architectural landmarks. The lasting legacy left behind by him has been a huge responsibility for successive generations of the Wadia family to carry on, and I am certain that our future generations will continue to walk the path laid down by him,” said Wadia of his presence.

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2020

RUBINA’S RADAR | THE SABYASACHI INTERVIEW

Sabyasachi is India’s most exalted fashion designer, and he knows that. But he’s not lost to his own nous in vanilla vanities and egotism, with the veneration around his fashion métier. Sabyasachi the person, remains grounded, but Sabyasachi the brand, has taken flight, kissing open skies, with the launch of Sabyasachi Jewelry on October 22, 2019 in Mumbai. Sabyasachi Jewelry is his first standalone jewelry store in the country, located three flights up from the Sabyasachi Calcutta clothing store in Kala Ghoda. His bridal collections have played the role of a bride’s confidant for two odd decades, but his jewelry, in his own words, has turned Sabyasachi into a girl’s best friend today. His business smarts have expanded the realms of his brand rather successfully as his couture loyalists can’t quite get enough of the bejeweled lust box he’s opened up. They’re now seeking appointments for couture and carats, both.
gettyimages-1194484606-2048x2048Life-sized giraffes, fresh red roses, vintage artefacts, armoires and furniture in brass and solid wood, glimmering chandeliers, floral carpets, velvet drapes, tchotchke, conversational wall art in Hindi and Arabic alongside his framed jewelry sketches, with Chinese, African and Indian art and design collectibles make up the grandiloquent design speak of the store. In the artistic polarity of it all, the pièce de résistance are the gleaming emeralds, sapphires and rubies that seem to be telling stories of empresses and emperors of sovereign worlds gone by. Lilting American soul plays in the background at Sabyasachi Jewelry, which is in sharp contrast to the melancholic strains of Indian music that waft through his Sabyasachi Calcutta clothing stores across India. Invoking nostalgia is the couturier’s masterstroke, and it works.
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Edging steadily onto the global playing field with heterogeneous collaborations with Christian Louboutin (Paris) in 2015, Pottery Barn (USA) in 2016, L’oreal Paris (France) in 2018 and Thomas Goode (UK) in 2019, Sabyasachi is an insatiable man, who seeks immortality through his work. In a world where commitment is precious luxury, he’s the only Indian designer to have committed fans – a hallowed dominion so far reserved for Bollywood and cricket personalities in India. Sabyasachi can neither play cricket nor act, though at best, he thinks he’s a good mimic. And he is indeed.

Rubina A Khan converses with Bengal’s very own tiger, Sabyasachi Mukherjee, at Sabyasachi Jewelry in Mumbai:

The opening of Sabyasachi Jewelry is a portentous moment in Indian jewelry history. How are you feeling?
I feel relieved as the store is finally done – it took us about eight months to, actually not to do the store, but to collect everything, all the collectibles because I wanted Sabyasachi Jewelry to look like a modern museum…a bit of Indian art and craft, a bit of global craft, furniture from all over the world. We had a 16-foot Ming vase that had to hoisted up into the store through a crane as it couldn’t come through the elevator or the staircase. And I was very worried that it would break. It’s a very fragile, temperamental store. And I’m glad that the grand end worked out.
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What attracted you towards the business of making jewelry in an economy where clothing giants are shutting shop globally due to slack sales?
I have a theory that when the economy is down, people do what is called smart shopping – they don’t shop in depth; they shop in width, which means they buy new things. But they shop in exceptional width, which means they will buy something that is really important and something that is spectacular and I think my jewelry brand, Sabyasachi Jewelry has all of that to offer people.
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Are successful luxury brands like Sabyasachi Calcutta immune to the economical slowdown? Or do you think inherent brain genius and strategic marketing can override anything?
You know when there is a slowdown, like I said, people don’t stop spending money, they’re just careful about how they spend it.  And if you give exceptional value to them, no amount of marketing bullshit is going to help you override a failing economy. But if you give your customer great value and a unique, bespoke product, you will be able to convince them to spend their money.
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What made you invest your mind, and your own money into this opulent jewelry store?
When you sell important things, you have to give your customers respect. I think today, shopping for something that will stay with you probably for the rest of your life, because jewelry is not really perishable, the experience needs to also leave an indelible impression in your mind. It needs to create a beautiful experience, full of wonderment, that you’ll never forget. When you’re shopping for weddings or special occasions, where you shop and how you shop is as important as what you shop.
gettyimages-1194525486-2048x2048Do you have a favourite stone yet for your jewelry?
I love sapphires, yellow sapphires because old Indian jadau jewelry used to made with pukhraj, even white sapphires for that matter. I love rose cut diamonds – I love mutual cuts (old mine cuts) they are not brilliant cuts, so they have a little bit of softness and warmth in them – rounded and beautiful and soft. I don’t like jewelry with too much bling and shine as it takes the personality out of the jewellery. As us Indians have brown skin, I hate diamonds set in white gold because I think Indian people need warmth because it makes your face glow. When you wear diamonds set in white gold it makes your face ashen, but when you wear diamonds, actually mutual diamonds, which are slightly more softer, set in yellow gold, not rose gold… it just gives you that old world, rounded beauty. I think the problem with jewellery and stones in India is that people just want to blindly ape a tradition that has been created by the West and they don’t really buy what looks good on them. So if you ask me, I prefer stones with warmth that’s why I like sapphires. I don’t like the rubies that you find in the market right now, because once you start liking Burmese rubies, not even pigeon blood, the pomegranate color with a slight brown tinge in it, it’s like having good wine. It’s a one-way education and once you get exposed to good things in life, there’s no turning back.
gettyimages-1194495289-2048x2048Do you sketch your pieces like your clothes?
Absolutely. You can’t make mistakes with jewelry, but what I also do is that I keep my sketches in my jewelry very organic. A lot of jewelry is completely dependent on produce. When I make jewelry, I don’t assemble the piece till the last moment because there’s always a little tweaking, which I call the ‘Sabyasachi tweaking’ that I like to do. I’d love to combine emeralds which are expensive with aquamarines and turquoise, same color family, but with a huge difference in prices, or I’d like to put rock crystals and diamonds, which is a little unheard of, with white sapphires, all together because beautiful jewelry is also about audacity and courage. Otherwise you’re just one of the pack and that doesn’t interest me.

What is the most desirable piece of jewellery in the store? And what does this desirable piece of art sell at?
Desirable always doesn’t have to be very expensive. I am not a jewellery person – but it’s something that I would wear – it’s an old pendant, an old mutual cut diamond pendant with a single line of basra pearls and it’s not very expensive – it about INR 9.5 lakh, but it’s just so delicious and evolved. It’s like a character that comes without a pedigree, but someone that you’d love to marry and take back home because it’s just so special.
gettyimages-1194491248-2048x2048Are diamonds still a girl’s best friend?
Rubina, ask the ladies. Many of them tell me Sabya is a girl’s best friend.

How does it feel to be the biggest Indian designer brand, and perhaps the only one to succeed on the global playing field?
I don’t know if I am the most influential or the most popular, but I just know that I am onto something big in my life and I will work very hard till that dream comes true.

If you ever sought outside investment, what would be the reason for you to do so? Strategy. I would never pick up investment for money because I think the business generates enough cash-flow for us to be able to fund ourselves for the next 20 years and grow. But, I am not going to be there forever, so I want to consolidate this business in such a way that it lives far beyond my lifetime. Nandana Sen had given me an issue of Vogue for my birthday, a 1920 issue I think… 150 odd pages and the only name I recognised in it was Tiffany and I realised that in 100 years, so many brands have come and gone, and I don’t want that to happen to my brand. I love the way Chanel has been built beyond Coco Chanel’s lifetime and I think that I’ll find my own Karl Lagerfeld along the way who’s going to take the business from me, to future generations.
gettyimages-1194478437-2048x2048You’ve reached a stage where your creativity is not dependent or driven by money anymore. So what makes you chase the next new collaboration or expand your revenues streams with your creative energies?
I want to grow the business in such a way that it can help consolidate craft and create a lot of employment, and also probably help communities and enable us make the world a better place to live in. The beautiful thing about being in design is the fact that you create tremendous positive inspiration for people; you create hope. Beautiful design makes people happy and there’s a big debate about whether so much is necessary or not, but I think as long as you can create a brand that inspires people to become better versions of themselves, you should keep growing and that’s how I want to grow Sabyasachi Calcutta.

You’re the dream couture designer, definitely in India. Having seen so many blushing brides and grooms, do you know what the color of love is? Or what it even feels like?
Well, they say that the color of love is Sabaysachi red but I am just being arrogant! But I’ll you, I am personally touched by love every day of my life because I am a very positive person. Love does not have to come from one person. It can come from everything that you touch and everything you do and everything that I imbibe around me. I am a very loved person is all I’ll say.
gettyimages-1194480317-2048x2048Would you describe yourself as a ruthless businessman who loves the arts but is uninhibited and unabashed about stating and claiming his creative price?
I don’t know if I would call myself ruthless, but I would probably call myself exacting. And when you call yourself exacting, a lot of people label you ruthless. I wouldn’t have it any other way actually, because for me, if I have to do something I have to do it well or I wouldn’t do it at all. There’s no price to my creativity – I would do something for you if I was inspired enough to do it. Money is inconsequential for me, but of course, the money that we charge, if it helps us create something that can build a larger community or create bigger businesses that employ more and more people, it’s very exciting. For a lot of people who think that because I make such lavish clothing and jewels, truth be told, I wear a lot of simple clothes. A lot of my clothes actually come from Uniqlo. Money is just a number for me and it feels great to make money, because in many ways it is a marker of success. But I don’t do things for money. I do things for growth – tangible and intangible. And intangible growth is far more important to me.
gettyimages-1194477822-2048x2048Given your heart and soul are not for sale by what you just said, what would you sell your brain for?
I’d sell my brain for a minority stake at Apple or a majority stake at Amazon!

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2019

India’s Property Market Rides Election Wave | Gulf News

The triumphant win of Narendra Modi as Prime Minister of the Indian subcontinent for a second term, in the world’s largest election, has lent maximal credence to the country’s realty business in a manner most exceptional. The ruling government’s first term, contentiously driven by infrastructural development and financial realignments like Demonetization, RERA (Real Estate Regulation and Development Act) and GST (Goods & Service Tax) hit the cash-rich realty business particularly hard. Predictably, it was met with uproarious dissent. But, luxury realty seems to have taken a real turn since the legalized reorientations in the business, with antagonism giving way to smarts.

The luxe life is an addiction like no other. As long as there is human desire to live like royalty and be an in-your-face show-off, luxury real estate in India is headed forward. It stands at a profitable vantage point today, espousing all three acts, advantageous to both, builders and buyers. Indian realty expects investments to double to $10 billion in 2019. The paper trail and financial transparency accorded to the business is dominant, making it a streamlined, and somewhat trustworthy experience today. But there’s no denying that the business is devoid of the robustness and speed it once basked in, languishing ever so often in protracted sales.
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RERA seems to have had the most impact so far, not so much on newer developers as it has on the bigger players with large, unsold inventories, given it is now mandatory for 70 percent of the money to be deposited in bank accounts through cheques, restricting unaccounted money being flushed into the realty business. Aside from its financial transparency, a RERA requisite that’s very conducive to prospective buyers, is that builders are obliged to quote prices based on carpet area (inclusive of usable spaces like the kitchen and bathrooms) and not super built-up area. Having said that, RERA needs to hasten the pace, and frequency, in providing aggrieved buyers who need long overdue compensations from unscrupulous developers across India. The clean-up in the business has only just begun. It is anything but cleaned up, as far as realty racketeers are concerned, despite the new regulations and progressive revamps of archaic Indian property laws like Insolvency & Bankruptcy Code and the Benami Transactions (Prohibition) Act being in place. For the business to regain the implicit trust of consumers and hit immediate sale highs, compensating buyers for their losses is vital, and it should become a regular occurrence as compared to the rarity it is today.

Luxury residences and serviced luxury residences make for accelerated buys and sells in India, and rightly so, as time is a luxury the wealthy can’t afford to indulge in. Newer developers in Mumbai like Aditya Kilachand, Partner at Innovation Estates LLP, seem to be on the right beach of luxury realty, building villas by the sea in Alibag, a mere three-hour drive from Mumbai. Tapping into Alibag’s infrastructure, the improved connectivity and proximity to Mumbai, its existing community and fairly undervalued land prices is just realty forethought and judiciousness. Seven luxury serviced villas called L’Hermitage, custom-designed by Sussanne Khan of The Charcoal Project, will be ready for some serious selling upwards of 10CR by Sotheby’s International Realty India, come July 2019.
villWith all the luxury constructions and developments, there is a new shift in the market of late, that of “aspirational luxury” residences that aren’t remotely luxurious, barring their price points. Priced at 7CR upwards for a 3BHK in the business suburb of the Bandra Kurla Complex in Mumbai, these residences allude to a luxurious lifestyle with cleverly scripted and assertive marketing hype. The insides of these residential towers are at most basic, with a garden path, a swimming pool and some semblance of a gym thrown in, with views of the city’s under-construction skyline off a balcony, masquerading as luxury amenities. Needless to add, it’s a “white elephant” investment for owners as resale inventory is at its lowest and unrealistic rentals dictated by the builder’s team, with few takers, stand testimony to the “mimic luxe” gimmick it’s established on. These kind of constructions need to be reined in, as these will lead to a catastrophically high, over-priced, unsold inventory in the country that will affect consumers far more than the builders.

This feature first appeared in Gulf News on June 9, 2019

©Rubina A Khan 2019

RUBINA’S RADAR | ISHA AMBANI PIRAMAL IS INDIA’S NEWEST FASHION FORCE IN THE MAKING

Fashion keeners are still effusing over Sabyasachi’s Kashgaar Bazaar runway presentation in collaboration with Christian Louboutin earlier this month. But more so, because they can’t have, rather can’t buy, what they saw! Sabyasachi’s stores in Kolkata, New Delhi, Hyderabad and Mumbai are inundated with requests from Sabyasachi enthusiasts everyday, for the beautiful Kashgaar Bazaar resort collection, only to be told that none of the 125 pieces shown on the runway will ever be made. Not even the green toga sari that Bollywood’s actor extraordinaire, Alia Bhatt wore to the show, or the bandhni lehenga (fresh off the runway) she wore soon after.

But guess whose natural beauty and poise, wearing a custom black sari made by Sabyasachi especially for the show, has been causing an anomalous fashion delirium since? None other than Mukesh and Nita Ambani’s daughter, Isha Ambani Piramal! Innumerable, not to mention persistent demands, are being made to the couturier for the black sari Isha had worn. “I do not do any merchandise change on client pressure. The black sari was always going to be a part of our production,” says Sabyasachi of the sari, that will soon retail a little over INR 1,00,000 for those desiring it. It sure ain’t easy overshadowing anything or anyone in Bollywood in India, particularly when it comes to fashion, but Isha seems to have done just that, by being herself. As I see it, Isha is India’s newest fashion force in the making. Black Sari Woman anyone?

Isha Ambani Piramal in a custom Sabyasachi black sari | Photo: Vijit Gupta

Pinky Reddy hosted a celebratory lunch for her birthday on Saturday, April 20th, at Townhall, the latest restaurant on Mumbai’s ever-evolving culinary landscape for her friends in the city. Given Pinky’s convivial essence, it was an ebullient afternoon, well-attended by Mumbai’s beautiful women – Poonam Dhillon (who also had a birthday on the 18th) Rita Dhody, Poonam Bhagat, Rashmi Thackeray, Lali Dhawan, Laila Khan, Gayatri Oberoi, Madhoo Shah and Queenie Singh amongst many others.

Pinky Reddy | Photo: Rubina A Khan

The afternoon made me wonder if Cyndi Lauper’s classic track, Girls Just Wanna Have Fun, should be reprised, and swiftly, as Women Just Wanna Take Selfies! Pinky’s husband, Sanjay Reddy, vice-chairman of the GVK conglomerate, was seen, given he’s taller than Amitabh Bachchan standing at all of six feet and five inches, but barely heard. But he made sure everyone was well taken care of, in quintessential Reddy style, disarming smile et al. This is what a real marriage is all about, rare, but there.

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2019

Unmasking Sustainable Food At Masque, Mumbai

Rubina A Khan reviews the Chef’s Tasting Menu at Masque, Mumbai: “an indulgent and wondrous night of sustainable culinary artistry, Indian style.”

The ‘it’ word right now, worldwide, is sustainable, making it lit to use it in any parlance. Sustainable and sustainability is used rather loosely by most fashion and food companies to sound evolved, aware and green-conscious, making the veracity of their sustainable credo rather questionable, but not at Masque, a wilderness-to-table restaurant in the erstwhile mill lands of central Mumbai. Masque’s ingredient-driven sustainable food experience is real, and how! Together, as owners of Masque, Chef Prateek Sadhu and entrepreneur Aditi Dugar have created an indigenously Indian culinary experience that is inimitably theirs, since September 2016, incomparable to any in the country.

Fern Mallis, creator of New York Fashion Week and the host of Fashion Icons With Fern Mallis at the 92Y, believes “sustainable is the new black”. A well-travelled, food enthusiast like Fern, not to mention fashion legend, made for the best company, unmasking sustainable food at Masque, starting the night off with a round of cocktails. She went with The Calabura, from their Wind series, made with Grey Goose Vodka, Aperol, Lemon, Panama Berries and Sweet Lime and I had the heavenly Aquacollins cocktail, from their Earth line, also made with Grey Goose Vodka, Rose, Fennel Seeds and Saffron Soda, which took me back to my time in Kashmir, watching my grandfather see off dinner guests at home with a box of the elusive saffron strands.

Masque’s 10-course chef’s tasting menu, a first for an Indian restaurant, comprises of seasonal dishes made from ingredients sourced locally and sustainably in India. The restaurant’s first course is always served on their pristine white kitchen counter, which is very conducive for the ‘gram. We chose to have all our courses atop their bar stools, amidst the harmonious and seamless action in the kitchen with a Harvey Specter (Suits) quote of the day courting us through the night. No screaming or flying pots and pans here – just a very decorous and synergised team alongside Sous Chefs, Kamlesh Negi and Rahul Sharma, creating art on our plates, taking us through the finest dining experience in Mumbai.

The first course kicked off with a sweet and savoury explosion of flavours with Kanji, made from seasonal black carrots usually found in Northern India, but are being grown on a land patch outside of Pune, especially for the restaurant. Next up was fresh Barramundi fish, not flown in from Australian waters, but from our very own Andaman Islands, with Raw Mango and Cucumber, followed by Masque’s version of a Caesar salad on a bed of ice – Romaine Lettuce with Garlic, Shrimp and Cured Egg Yolk which was beyond delectable. I had the the Eggplant Gujiya – twisted on its sweet ‘Holi’ head into a savoury creation akin to a Latin American Empanada, with Beetroot Yogurt and Fern had the Carbonara Gujiya. The Pani Puri was accompanied by a Cherry Tomato Tart after which the fresh Mackerel on Buckwheat Toast just blew me away! I have never had mackerel that didn’t come out of a tin, and definitely not one as delicious as this. By the time the Lobster Tzir Czot (Kashmiri style) with Gooseberry, the Katlam with Buffalo Tongue, Brain Butter, Salsify (a root vegetable I’d never heard of, let alone ever eaten) with Garlic Chive Butter, another round of Barramundi in a Curry Leaf and Coconut Broth and the Duck Liver with Gutti Aloo, Morels and Seaweed Butter came up, we were both overwhelmed by the culinary artistry of the chefs at Masque. “I could be anywhere in the world right now – it does not feel like Mumbai at all. This food is just unbelievable!” said Fern and I couldn’t agree more. The night ended only after four rounds of desserts (yes, four!) were washed down with the most deliciously warm Kashmiri Kahva (tea) with almond slivers.

Masque aims to use ingredients and produce that is locally grown and sourced, with exceptions like the duck, that doesn’t fly in from a freezer in China, but fresh off Gayatri Farms in Gurugram, Haryana or the Barramundi fish from the Andamans. The owners travelled across India to bring back the country’s forgotten ingredients, specifically from the Himalayan belt and it shows. There is no hard-selling of the food at Masque – it is all about the food you want to experience, with every dish telling it’s own flavourful story – from the roots it was made of to the salt sprinkled on it. The mountainous berry, Kaafal, a favourite, found in the Tehri Garhwal region, is what the chefs are working on to make desserts from, for their summer menu. The menu does not have any pretentious names for the dishes – just the ingredients, with the chefs expanding on how, and why, way they came to be. Informed chefs leading an engaged team is what makes for a memorable culinary experience at Masque. Occasionally, the restaurant hosts pop-ups with Michelin-star chefs, the next one coming up in May with Chef Jordy Navarra of Toyo Eatery in the Philippines.

In a world afflicted, and unfortunately accepting of mediocrity, Masque is unparalleled in India in every aspect of hospitality – right from the reservations team, to its owners, bartenders, mixologists, management team, chefs and the star of the restaurant – its incredible food! Masque was an indulgent and wondrous night of sustainable culinary artistry, Indian style.

Masque is open Tuesday-Sunday, with 7:30-8:00PM and 9:00-9:30PM seatings for dinner. Closed on Mondays.
Sunday Brunch: 12:30PM onwards.
Masque Restaurant
Unit G3, Laxmi Woollen Mills, Off Dr E Moses Road,
Mahalaxmi, Mumbai 400011 India
+91 22 4973 7431/32 | 98 190 69222

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@Rubina A Khan 2019

RUBINA’S RADAR | A VERY FASHIONABLY YOURS APRIL

India’s couturier extraordinaire, Sabyasachi’s nonpareil fashion métier makes him an exalted being in the world of fashion. Today, the enviable designer ceases to be just about khaki, silks, embroidery, jewellery and his L’Oréal Paris x Sabyasachi Calcutta (a non-negotiable term when it came to his historic collaboration) makeup line. Sabyasachi Mukherjee, of the eponymous label Sabyasachi, is a vibe, and a very desired one at that.

NEW DELHI, NEW DELHI – MARCH 04: Indian fashion designer and couturier extraordinaire, Sabyasachi, opened his first flagship store in the capital, and his fourth in the country, spread over 13,500 square feet with two separate wings housing bespoke bridal wear, jewellery and accessories for women and men at Kutub Serai, Mehrauli on March 5, 2016 in New Delhi, India. (Photo by Rubina A. Khan/Getty Images)

From Bollywood actor Anushka Sharma and cricketer Virat Kohli’s wedding in Tuscany in 2017 to Deepika Padukone and Ranveer Singh’s ceremonies in Lake Como in 2018 to Priyanka Chopra and Nick Jonas’ coupling in Jodhpur in 2018 to the Ambani twins – Isha Ambani and Anand Piramal in Udaipur in 2018 to Akash Ambani and Shloka Mehta in Mumbai in 2019, the fashion artistry at all these extravagant weddings was designed and orchestrated by Sabyasachi. In a country where bridal wear, our equivalent of the West’s haute couture, is of supreme importance when it comes to the big spend, all these celebrated brides and grooms from diverse worlds of film, sport, music and business wanted Sabyasachi to “do” their clothes and jewellery on their big day. And that’s saying a lot because there certainly is no dearth of designers doing bridal collections in India. For someone who is on a no-sugar health plan, he sure is taking the biggest bite from giant wedding laddoos, India’s sweetest business!

Sabyasachi celebrates 20 years of his fashion story this year, with Kashgaar Bazaar – a runway presentation, in collaboration with the world’s most famous red-soled cobbler, Christian Louboutin on April 6th in Mumbai. The fashion extravaganza has international guests flying down especially for it and it’s already blowing up everyone’s minds with expectations of Sabyasachi’s grandiloquent style. Mumbai’s temperatures are soaring, but the anticipation of what Sabyasachi’s bringing to the city in April is taking it to another level of fashion heat!

NEW DELHI, INDIA – JULY 29: Indian fashion designer and couturier, Sabyasachi checks in on models and last minute fittings just before his opening show for the Fashion Design Council of India’s (FDCI) Amazon India Couture Week 2015. Sabyasachi and Lebanese shoe designer Christian Louboutin collaborated on the couture line together with his famous red-soled shoes adding glamour to the shimmering regality of the couturier’s designs at the Taj Palace Hotel on July 29, 2015 in New Delhi, India. (Photo by Rubina A. Khan/Getty Images)

Pharrell Williams makes the world a very happy place with his music, but he wants to make it happier with his fashion and design aesthete with a colourful collection for Parisian fashion house, Chanel. Williams is the first ever guest designer for the fashion house, having collaborated on it with the late Karl Lagerfeld, Chanel’s creative director for 36 years. It was Lagerfeld who named the collection Chanel Pharrell.

HOLLYWOOD, CALIFORNIA – FEBRUARY 24: Pharrell Williams arrives at the 91st Annual Academy Awards at Hollywood and Highland on February 24, 2019 in Hollywood, California. (Photo by Steve Granitz/WireImage)

To coincide with the launch at Chanel’s flagship in Seoul, Korea on Friday, March 29, the Grammy winning artiste released a behind-the-scenes video of the collection. In it, the multihyphenate talks about gender-fluidity, meeting Karl Lagerfeld and the importance and influence of the number 5 in the collection as well as Akira and motorcycle gangs.

Yellow bathrobes, brightly-colored hoodies and embroidered graffiti sweatshirts, terry-cloth bucket hats, sunglasses, T-shirts, opulent diamond jewellery and the double C bags make up the Chanel Pharrell collection, dedicated to both men and women. And, sneakers with hand-drawn text and doodles, but of course, and loafers and sliders. After the Seoul launch, the complete Chanel Pharrell collection releases worldwide on April 4.

A very fashionably yours April indeed!

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2019

Chivas Regal India Launches Limited Edition | Mumbai

Chivas Regal India launched a Limited Edition festive pack designed by Ashiesh Shah at the Architectural Digest Design Show on October 26, 2018 in Mumbai. The metallic, steel grey packaging of Chivas Regal 12 draws inspiration from one of India’s greatest glories – architecture, with stepwells and arches in congruence with the inherent blending expertise and definitive taste of the world’s first luxury whisky.

Balkrishna Doshi or BV Doshi as he’s more commonly known, the first Indian laureate of the most august award in architecture, the Pritzker Prize 2018, kicked off the design show with a conversation as poetic and mellifluous as his works. Having worked with Swiss architect Le Corbusier in the 50s in his atelier in Paris and with Louis Kahn subsequently, the celebrated Indian architect is an international proponent of low-cost housing. Doshi’s Aranya project in Indore accommodates 80,000 people with houses and courtyards connected together by a maze of pathways. “As architects we’re supposed to be social, economic and cultural designers. But really we are exclusive, when we need to be inclusive,” is what Doshi thinks of the essence of architectural world. Watching Doshi celebrate life infinite size at age 91 was enchanting for me, and speaking to him was even more momentous than shooting his photographs in the Chivas Lounge.

In pictures:

Chivas Regal 12

MUMBAI, INDIA – OCTOBER 26: Chivas Regal 12 at the launch of Chivas Regal India’s limited edition festive pack at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Balkrishna Doshi

MUMBAI, INDIA – OCTOBER 26: Celebrated Indian architect Balkrishna Doshi, the first Indian to win the Pritzker Prize in 2018 at the Chivas Regal India lounge on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Chivas Regal

MUMBAI, INDIA – OCTOBER 26: Chivas Regal India’s limited edition festive pack, made from metal, an ode to Indian stepwells and arches, designed by Ashiesh Shah launched at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Sabyasachi

MUMBAI, INDIA – OCTOBER 26: Indian couturier Sabyasachi Mukherjee at the Chivas Regal India lounge on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Chivas Regal 12

MUMBAI, INDIA – OCTOBER 26: Chivas Regal India’s limited edition festive pack, made from metal, an ode to Indian stepwells and arches, designed by Ashiesh Shah, launched at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Sabyasachi

MUMBAI, INDIA – OCTOBER 26: Sabyasachi Mukherjee, Pulkith Modi, Chivas Regal India Head and his wife Teena Modi at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Amrita Arora

MUMBAI, INDIA – OCTOBER 26: Ashiesh Shah and Amrita Arora at the launch of Chivas Regal India’s limited edition festive pack designed by him at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Sussanne Khan

MUMBAI, INDIA – OCTOBER 26: Sussanne Khan at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Homi Adajania

MUMBAI, INDIA – OCTOBER 26: Filmmaker Homi Adajania at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Gauri Khan

MUMBAI, INDIA – OCTOBER 26: Gauri Khan at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Chivas Regal 12

MUMBAI, INDIA – OCTOBER 26: Chivas Regal India’s limited edition festive pack, made from metal, an ode to Indian stepwells and arches, designed by Ashiesh Shah launched at Dome on October 26, 2018 in Mumbai, India. (Photo by Rubina A. Khan/Getty Images)

Getty Images

©Rubina A Khan 2018

RUBINA’S RADAR | BOLLYWOOD ACTORS DEEPIKA PADUKONE & RANVEER SINGH’S NOVEMBER WEDDING IN LAKE COMO

Bengaluru girl is marrying her Bandra lover boy for real. Bollywood actors Deepika Padukone and Ranveer Singh (Bhavnani) are getting married on November 14/15 in Lake Como, Italy. The couple announced the wedding dates, sans any other details, on instagram around 4pm on Sunday evening, sending the 42 million people following them, and more, into a ‘gramming, tweeting and whatsapping hysteria. Padukone and Singh have worked in three films together, all of which were directed by Sanjay Leela Bhansali – Goliyon Ki Raasleela Ram-Leela (2013) Bajirao Mastani (2015) and Padmaavat (2018) and have since become a haute favourite with audiences as a reel couple. Padukone, now an international actor having played the lead in xXx: Return of Xander Cage alongside Vin Diesel made it the 2018 Time 100 List as one of the 100 most influential people in the world and Singh is one of the highest paid actors in Bollywood and a hopping favourite with brands, both national and international. Their real life coupling as Mr and Mrs Bhavnani in November is only going to intensify their celluloid net worth. Together, they’ll make money move, and how! Congratulations you two!

Where there’s a wedding, there’s always jewellery in the known universe. And jewellery advisor Arundhati De-Sheth knows that and more. After graduating from the ESSEC Business School in Paris, Sheth was selected to the Louis Vuitton Moët Hennessy program to specialize in Luxury Brand Management, leading her to a working stint at Cartier Dubai. Mumbai-based Sheth pulls diamonds, rubies and emeralds from jewellers for a living, and loves it. Sheth, Mumbai’s first ever jewellery advisor, or perhaps India’s first, hosted a pop-up of jewels curated by her at Le Mill in the city recently. “I am very passionate about jewellery and the art of making it. In my role as a jewellery advisor, I work with a small group of handpicked jewellers from Mumbai that each specialise in diamonds, coloured gem stones and Jaipur jadau. I source jewellery from them on request, but I also approach other jewellers for a request that fits them. I’m not working with large brands at the moment, only private jewellers who work in a very organised and professional manner,” says Sheth of her distinctive job profile.

I think fashion stylists in India are so focused on pulling clothes for their celeb and bridal clientele that they never seem to get the accessories, or the jewellery accents right. It’s always too much or too little, never just right. Jewels can play up an ensemble majestically as can the most exquisite diamond look stunning on one individual and most unsightly on another. But then again, Sheth gets paid to tell you that as your personal jewellery advisor on call. The allure of beauteous, blinding bijoux is where Sheth steps in, nudging you towards bespoke sparkles befitting your persona, awakening your latent personal style in the process, all for a price of course.

Mumbai’s culinary landscape is as multifarious as it’s ad-interim. Relevance, consistency and popularity make for a rare threesome in the newly-opened bars and restaurants in the city. Kode, a freestyle bar and kitchen in Kamla Mills, Mumbai that opened in June 2017 is where it’s at with contemporary flavourful fare, theatrical cocktails, speak-easy design spread across 4000 square feet of industrial ground and Friday nights as a thumping lounge with a dance floor that 500 people shimmy and shake on.

The Burrata accompanied with a Tomato Foam, Melba Toast, Rocket Leaves and Balsamic Vinegar was great. The Turkish Flat Bread, Asparagus and Gruyere Quiche, Avocado Carpaccio with Crackling Spinach, Edamame and Tofu Thai Curry with Garlic Rice, Vietnamese Rice Paper Rolls, Beurre Blanc Chargrilled Prawns, Sweet Potato Crisps with a Green Pea Truffle Oil Dip make for my favourites from the expansive menu led by Chef Momin. And there’s still desserts and cocktails! The White Chocolate French Toast with Mango looks like a sunny-side up egg but it’s anything but, despite the mango “yolk” running over. It’s like a Westernised and very elegant Shahi-Tukda so to speak. Beloved by all, the Deconstructed Black Forest Cake with Maraschino Cherries is addictive. The theatrical presentation of the food and cocktails, like the cinnamon stick on fire in the Bird’s Nest Cranberry Passion Fruit Vodka Cocktail or the crushed rose petals that go into making the exquisite Forgotten Petal Sour Gin Cocktail replete with a Campari Soap, Australian Champagne Tea Foam and Cotton Candy or the White Chocolate French Toast, does not take away from their intrinsic flavours. It just adds to the drama and fun of drinking and eating out in a city that went from being a Bombay that never slept, to a Mumbai that sleeps way too early.

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2018

RUBINA’S RADAR | FRIEZE IN LONDON, PUMPKIN SPICE SEASON IN NEW YORK AND BESPOKE BUSINESS IN MUMBAI

RUBINA’S RADAR

It’s time to Frieze in London. Nicky and Robert Wilson, co-founders of the Jupiter Artland Foundation are hosting a cocktail at the Institute of Contemporary Arts, London tomorrow, October 4, to celebrate ten years of the Scottish sculpture park and the launch of their anniversary publication, The Generous Landscape: Ten Years of Jupiter Artland at Frieze 2018. Artists Phyllida Barlow, Charles Jencks and Antony Gormley will be toasting to the Wilsons’ artistic decade alongside Maria Balshaw CBE, the first female Director of the Tate art museums and galleries since January 2017 and Iwona Blazwick, Director of the Whitechapel Gallery who discovered Damien Hirst in the nineties, the UK’s richest living artist today.

Jupiter Artland

Jupiter Artland

It’s pumpkin spice season in New York and Meera Gandhi of the Giving Back Foundation hosted an afternoon soiree on September 22 in honour of HRH Prince Edward, the Earl of Wessex, at her Park Avenue townhouse, more famous as the erstwhile historic home of former US First Lady, Eleanor Roosevelt. The guest of honour, Prince Edward, tenth in line to the British throne, was in the United States to promote the Duke of Edinburgh’s Award that supports physical fitness, mental strength and advances sports amongst the youth. Gandhi’s foundation works with empowering women and children with education and investing in their well-being, so it was an advantageous meeting between Prince Edward and her, with the future of the youth dominating the conversation.

“It was indeed a big honor and privilege for my family and my guests to receive Prince Edward at my home. It was a wonderful gathering, enjoyed by all the guests who attended like Marla Maples, Jill Zarfin, Peter Brown and many more,” said Meera from New York. Aside from her philanthropic endeavours, Gandhi has been creating a fragrance in France called Giving with notes of Sicilian Bergamot, Myrrh Oil Nambia, and Sandalwood from Mysore that she launched only recently.

Hasleen Kaur, Miss India Earth 2011, is a regular on fashion runways. But she took on a new avatar recently turning into a master of ceremonies at the Tissot x Virat Kohli Chrono XL launch. Looking statuesque and beautiful in a midnight blue Pankaj and Nidhi dress, Kaur compered the evening with a congenial flair that is quintessentially her. “I was very nervous as it was my first time compering an event. As a model, I am paid to walk the ramp, but this was fun getting paid to talk on stage. It’s another dimension of my personality that I can now explore,” said Kaur.

Kaur is also a big proponent of returning clothes that she wears for work events, which is rare in the entitled times we live in. “I truly don’t think one should keep the garments that stylists pull for you for events because it’s a loss of revenue to the designers and brands and I’m not comfortable with that. And honestly, even if I were to keep the clothes, I probably would not wear them again and then where would I keep all these garments anyway with my overflowing wardrobe?” It’d be a fashionably sound world if the gratis brigade would just talk and walk like Kaur.

Disclaimer: Any part of the content on the rubinaakhan.com website cannot be reproduced without prior permission and crediting the website and the author.

©Rubina A Khan 2018